Chocolatier with North African Flair

Madaq chocolatier

Haarlem

Madaq is a unique concept; a chocolatier with North African flair. In the delicious creations of founder Soufian Mourabit, you can taste the Berber food culture he grew up with. All ingredients used are in their purest form, making Madaq stand for 100% natural and 100% artisanal.

For the new branch in Haarlem, Redie has realized a custom-made sales counter of no less than 7.6 meters long, along with work cabinets behind the counter and atmospheric oak veneer presentation shelves with LED lighting. Together with Soufian, the layout of the work cabinets and counter was carefully chosen for a functional work environment. Built-in equipment such as cooling for pralines and pastries, and an ice cream display cabinet are included in the counter. Behind the counter, there are two large work cabinets, fully integrated into the interior and equipped with the necessary built-in equipment, from an ice cube machine to a sink. On advice from Redie, materials were chosen that are easy to clean and maintain. Redie not only advises on material usage, but also on procedures and user-friendliness. Redie is also open to new materials and brands, as evidenced by the choice of the worktop. We always research proposed materials to see how they are processed and how they hold up compared to known materials. Thanks to this project, we have been able to expand our knowledge with a brand of Solid Surface material.